Google Made to Unveil All Data-Types Collected from the User

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Recently Apple rolled out a privacy feature in the new iOS update. The new feature mandates apps for asking permission before gathering user data. It works along with all the available apps in App Store.

In response, Google announced Apple’s privacy label for its platforms, Gmail and Youtube. The company updated Gmail to work along with a new iOS feature to allow users to display what data it will share.

Following the update, Google made available all details about the data it gathers from users. And we got to know about the information shared by Gmail; it includes user-location, data usage, and ID with third-party advertisers.

And Gmail also utilizes various data extracted from users for analytical objectives, product personalization, and the app’s basic functionality. The data also incorporates all purchases made, data usage on the device, user-location, contact information, and search history.

It also accesses user content such as photos, videos, audio data, and more user-related content.

This development came after Google added Apple’s privacy label to its subsidiary, Youtube, as it is also available on the iOS app store.

According to the revelation, Google collects an indefinite quantity of data. Nevertheless, They also mentioned that if a user does not wish their data to be shared, they can change the Google Account settings.

Following is the data Google shares with its advertisers:

  • Purchase History
  • Coarse Location
  • Email Address
  • Photos or Videos
  • Audio Data
  • Other User-Content
  • User ID
  • Device ID
  • Usage Data
  • Search History
  • Crash Data
  • Advertising Data
  • Performance Data

And the data below is collected to personalize Gmail for you include -  

  • Email Address
  • Name
  • Coarse Location
  • Emails or Text Messages
  • Audio Data
  • Photos or Videos
  • Other User Content
  • Search History
  • Device ID
  • User ID
  • Usage Data
  • Advertising Data
  • Crash Data
  • Performance Data

Notably, as discussed above, this data is something that Gmail ‘may’ collect. It implies the possibility that there isn’t an obligation for the app to gather the information for sure. And as the developers share the data, there’s no guarantee that it is true.

SVAP Infotech

SVAP INFOTECH is a leading Web and Mobile app development Solutions Company in India. Since its inception, it has worked on thousands of mobile app and web projects and serves clients overseas.